• Digital Advertising

  • Print Ad Placements

  • Ad Concepts

  • Creative Direction

  • Signage

  • Insight

    We understand that a great content strategy is built on insight and we’d like to explore what gets your audience to take action. Together we’ll take a journey into the world of your target audience and hone in on their likes, dislikes, inclinations and behaviors. We get the full scoop on not only what it means to see through their eyes but what it means to engage with the content we’re going to help you create.

     

     

    How We Do It:

    • Audience/Target Research

    • Audits

    • Surveys and Interviews

    • Customer/Client Persona Building

  • Ideation

    We formulate custom processes to engage your audience, address pain points and get them to take action. This includes selecting the proper marketing tools, deciding on the right voice and visuals, finding ways to repurpose any other strategies that are already in motion and deciding on benchmarks to give up insight

    How We Do It:

    • Brainstorming/Brain Dumping

    • Strategy Building

    • Voice, Tone and Vision Generation

    • Remastery/Repurposing

  • Implementation

    Here’s where the fun begins. Whether it's directing a video shoot, creating copy for a blog post or coordinating a photoshoot for an instagram page, our team is all boots on the ground. Once these assets are created, we’ll then follow through on rolling the content out, this includes timed postings on social media, email marketing and drip campaigns, digital advertising, events, and public relations.

    How We Do It:

    • Videography/Photography

    • Copywriting

    • Graphic & Web Design

    • Creative Direction

  • Introspection

    We believe that in ever changing world, content strategy tactics are not foul proof. To stay ahead of this we’ll optimize your content to ensure it has longevity and sets you up for success.  We’ll monitor and track audience behaviour, test and restructure your content and provide tracking and reporting on metrics.

    How We Do It:

    • A/B Testing

    • Social Listening & Feedback

    • Search Engine Optimization

    • Reporting & Analysis

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All rights reserved.

IconiQ Creative Group is a leading creative agency & learning hub that services clients internationally and locally. Our focus on content creation, branding, design and marketing strategy gives companies the edge needed to compete in their respective industries.

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